Analytics

Measure and plan your site performance with analytics best practices and tools

More News and Events on Analytics

286 posts

USAGov Fourth Quarter 2021 Insights

USAGov’s Fourth Quarter 2021 Insights—From July to September 2021, people were concerned about COVID-19-related housing and international travel as they searched USA.gov. Get more user insights from our 4th quarter infographic for fiscal year (FY) 2021.— via USA.gov

usagov logo
Dec 07, 2021

Become a DAP Certified Analyst

Become a DAP Certified Analyst—The Digital Analytics Program (DAP) now offers the opportunity to become a DAP Certified Analyst. Prospective analysts must complete the DAP Certification Exam with a score of 80 percent or better. The exam is 50 questions and is multiple choice. Prospective analysts can take the exam more than once.— via Digital Analytics Program

dap logo
Dec 28, 2020
In this workshop, we’ll address how to assess your web analytics strategy to ensure you’re pulling the most impactful and relevant data to enrich your analysis and understanding of your website performance.
Watch Video
2020
DAP Learning Series

Shifting Your Metrics Mindset

In this session, we’ll discuss the classic suite of “marketing metrics” vs what’s more important to us in government “content-based metrics”.
Watch Video
2020