Latest content by Freddie Blicher
In this second part of our analytics case study series, we’ll address how to pull reporting and conduct analysis through the lens of your analytics strategy.
2021
In this two-part Analytics Case Study, we’ll speak with the GSA’s FedRAMP team about their analytics strategy, data collection, reporting, and subsequent decision-making for a new site launch.
2021
DAP Learning Series
Tag Managers Part 2: Configuration Framework
This session will help DAP users configure and use their tag manager, to augment their reporting on more advanced interactions with their websites.
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2021
How to Build an Analytics Strategy
A case study using Digital.gov as an example of how to assess, report, and take action using web analytics as part of an analytics strategy.
DAP Learning Series
Analytics Case Study Part 3: Action
In this webinar, we’ll address how to use the analysis and insights you created using DAP Google Analytics, to take action.
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2020
DAP Learning Series
Analytics Case Study Part 2: Analysis
In this workshop, we’ll address how to pull reporting and conduct analysis through the lens of your analytics strategy.
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2020
DAP Learning Series
Analytics Case Study Part 1: Assessment
In this workshop, we’ll address how to assess your web analytics strategy to ensure you’re pulling the most impactful and relevant data to enrich your analysis and understanding of your website performance.
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2020
DAP Learning Series
Analytics Lessons From Canada.ca
In this session, we’ll be joined by Nicholas Pjontek of Canada.ca. Nick will talk about some of the analytics goals, lessons, barriers, and successes in the government of Canada.
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2020
DAP Learning Series
An Introduction to the Basics of DAP
New to DAP? No problem. Join us to learn about the reporting interface, common terminology, and basic reports. This 2.5 - 3 hour session is designed for novice users to “get off the ground” with DAP and Google Analytics.
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2020
DAP Learning Series
Justifying the Web Analyst’s Role in Your Organization
In this workshop, we’ll address how to think about justifying an analyst role on your team, and talk about the role’s many hats, as well as making the business case to your leadership team.
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2020
DAP Learning Series
The YouTube Event Option
In this session, you’ll learn how to track plays of embedded YouTube videos on your DAP-enabled pages, and how to create reports for analysis.
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2020
Learning Series
DAP Learning Series: Site Analysis, Live!
Join us for a live demonstration of a real site analysis - from defining website mission, goals, and KPIs, to pulling reporting to better understand site performance.
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2019
A deep dive into behavior reporting to help DAP users understand how to use it and what are the pitfalls.
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2019
Learning Series
DAP Learning Series: A Deep Dive Into Audience Reports
Build upon your audience report knowledge and learn how to leverage these reports to better understand your audience.
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2019
Learning Series
DAP Learning Series: Misunderstood Metrics
What are some examples of misunderstood metrics, and how and when should you use them? We’ll talk about these metrics and their potential misinterpretations and pitfalls.
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2019
In this webinar, Freddie Blicher, an analyst for the Digial Analytics Program, will discuss how to think about sessions and unique pageviews in reporting and content analysis.
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2019
This online event will focus on how to track specific events and write JavaScript to maximize the tag manager experience
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2018
This online class will provide an introductory training on how to use Digital Analytics Program (DAP) google analytics data.
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2018
This online class will dive deeper into the benefits of integrating Google Search Console with your independently managed Google Analytics account
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2018
This half-day online class will expand upon the basics of Google Analytics.
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2018