How to implement 21st Century IDEA
Requirements for delivering a digital-first public experience —Learn how to implement 21st Century IDEA to design and deliver better websites and digital services.
Guide to the Digital Analytics Program —The Digital Analytics Program (DAP) offers advanced, easy web analytics for federal agencies.
An introduction to analytics —Learn how to set performance goals, and identify specific KPIs and targets to measure and meet them, using web analytics.
An introduction to domain management —A .gov domain instantly conveys credibility and trustworthiness, and proper domain management practices ensure that your website is secure …
An introduction to digital governance —Learn why governance is essential to digital experience.
Digital.gov Communities of Practice
Web Managers
Create a better online experience for the public alongside government web content managers.
Communicators
Improve written and verbal communication to make government more effective.
Multilingual
Expand and improve digital content in languages other than English.
Plain Language
Promote the use of plain language to provide better service to the public.
Social Media
Improve social media outreach and performance.
User Experience
Create better user-centered products for the public.
Web Analytics
Make better decisions using web analytics and other optimization strategies.
News and Events
Innovative work, news, and ideas from people and teams in government
Customer experience: beyond surveys
Want to measure customer experience? Surveys aren’t the only way! Consider these guiding questions to help your team select an approach based on what you want to learn. — via 18F
Hosted by Digital.gov and the U.S. Web Design System
Optimizing the federal digital experience: aligning content governance, coordination, and database development
This blog post dives into the details of building a dynamic content database and audit for onrr.gov. Learn how effective subject matter expert (SME) coordination, strategic content planning, and application of visualization tools contribute to enhancing content governance and user experience on a federal website. — via Office of Natural Resources Revenue
Hosted by Digital.gov and the U.S. Web Design System
Timeless top 10 best practices for great government websites
Balancing priorities and values
Getting the word out about voter registration: Vote.gov’s first social media takeover with USAGov
Last fall, vote.gov and the USAGov program partnered for their first-ever social media takeover on National Voter Registration Day. The campaign, which encouraged the public to register to vote, reached 36,000 people across USAGov’s platforms and generated over 2,000 engagements. The partnership raised awareness for vote.gov, boosted vote.gov’s website traffic, and laid the groundwork for the future collaborations and resource-sharing between the two entities. This collaboration between vote.gov and USAGov offers a model for social media takeovers and partnerships between federal agencies and teams. — via USA.gov
Gathering feedback with customer panels
Explore behind-the-scenes process of creating customer panels for the .gov domain registrar, managed by the Cybersecurity and Infrastructure Security Agency (CISA). By engaging with current users through a customer panel, the team gained direct insights, identified areas for immediate improvement, and discovered new features for the product roadmap. Learn the approach involved and how the outcomes highlight the panel’s impact on defining language, improving usability, and generating ideas for future features. — via 18F
Designing with empathy
Discover the transformative power of empathy in design with USAGov’s benefit finder. From simplifying applications to a mobile-first approach, the revamped tool not only functions efficiently in two different languages and cultural contexts, but demonstrates the consideration for users in challenging situations. Explore how empathy turned a government service into a compassionate lifeline, creating a product that genuinely understands and meets people where they are. — via USA.gov
Maximizing impact of federal websites: Integrating metrics with annual goals and policies
The Open Data, Design, and Development (ODDD) team discusses how OMB’s recent memo, Delivering a Digital-First Public Experience (M-23-22), inspired them to reassess their metrics plan to harmonize with policies governing federal public websites. — via Office of Natural Resources Revenue