Resources on Analytics

  • How to Build an Analytics Strategy —A case study using Digital.gov as an example of how to assess, report, and take action using web analytics as part of an analytics strategy.

  • OMB M-17-06 —Policies for Federal Agency Public Websites and Digital Services

Tools and Services

  • Digital Dashboard —Measures how U.S. government domains are following best practices for federal websites.

  • Analytics.USA.gov —A window into how people are interacting with the government online. Powered by the Digital Analytics Program (DAP)

  • Digital Analytics Program —A free analytics tool for measuring digital services in the federal government.

Join a Community of Practice

  • Web Managers —We are working to create a trusted, seamless online experience for all.