Photo:Tim Lowden

Tim Lowden


Tim Lowden is Program Manager for the Digital Analytics Program (DAP) in the Technology Transformation Service at GSA. He holds a B.A. in English from SUNY Buffalo, an M.A. in Global Communication from the George Washington University, and is a Returned Peace Corps Volunteer who served in Morocco.

News and Events

28 posts

DAP Learning Series

Analytics Case Study Part 1: Assessment

How to assess your analytics strategy to ensure you’re pulling impactful and relevant data
Aug 26, 2020
DAP Learning Series

Analytics Lessons From

We’ll be talking analytics goals, lessons, barriers, and successes with our neighbors up north.
Jul 23, 2020
DAP Learning Series

Shifting Your Metrics Mindset

Learn how to orient your analytics strategy around success metrics.
Jun 24, 2020

Making Critical Government Information More Resilient—A roundup of steps that federal agencies, and other government entities, can take right now to improve the resilience of their websites and serve information more efficiently to the people that need it. — via 18F

Jun 04, 2020

DAP Learning Series

Become a DAP Certified Analyst

Learn about the Digital Analytics Program (DAP) exam and how you can use it to demonstrate your analytics mastery
May 27, 2020
DAP Learning Series

An Introduction to the Basics of DAP

Learn about the reporting interface, common terminology, and basic reports in Google Analytics
Apr 23, 2020
DAP Learning Series

The YouTube Event Option

Learn how to track plays of embedded YouTube videos on your DAP-enabled pages
Feb 19, 2020

DAP Learning Series: A Deep Dive Into Behavior Reports

A deep dive into behavior reporting to help DAP users understand how to use it and what are the pitfalls.
Oct 23, 2019
Learning Series

DAP Learning Series: A Deep Dive Into Acquisition Reports

In this webinar, we’ll review the acquisition reporting section in-depth, and discuss usefulness of reports and where there may be gaps in data.
Sep 25, 2019
Learning Series

DAP Learning Series: Using the API

Learn how, the public window into how the public interacts with federal government websites, uses an API and allows you to query data in machine-readable formats.
May 23, 2019

DAP Learning Series: Using the Advanced Analysis Tool

We’ll demo the Advanced Analysis tool and show how you can use it to better understand your data and create drag-and-drop reports!
Apr 24, 2019

Web Analytics: Why the Users Metric Just Got More Complicated

A look at how the new Safari policy will alter your web analytics benchmarks.
Apr 04, 2019

DAP Learning Series: Understanding When to Use Sessions vs. Unique Pageviews

Understanding When to Use Sessions vs. Unique Pageviews
Mar 20, 2019

Analyzing Web Metrics for Federal Privacy Professionals

For this event, DAP has partnered with the fine folks who run the Federal Privacy Council’s Tech Tuesday Series to teach us how to measure, analyze, and improve experiences for users visiting privacy pages on your agency websites.
Feb 19, 2019

DAP Learning Series: Creating Goals and Conversions

This online event will cover the Goals feature in Google Analytics.
Oct 17, 2018

DAP Learning Series: Writing Custom JavaScript for Tag Managers

This online event will focus on how to track specific events and write JavaScript to maximize the tag manager experience
Sep 20, 2018