Freddie Blicher
Freddie Blicher is an analyst with the Digital Analytics Program (DAP). For more information about DAP or to become a DAP participating agency, please contact DAP via email.
News and Events
1 posts
DAP Learning Series
An Introduction to the Basics of DAP
Learn about the reporting interface, common terminology, and basic reports in Google Analytics
DAP Learning Series
Justifying the Web Analyst’s Role in Your Organization
How to justify an analysts role on your team and make a business case for this person to leadership.
DAP Learning Series
The YouTube Event Option
Learn how to track plays of embedded YouTube videos on your DAP-enabled pages
Video
DAP Learning Series: A Deep Dive Into Behavior Reports
A deep dive into behavior reporting to help DAP users understand how to use it and what are the pitfalls.
Video
DAP Learning Series: Understanding When to Use Sessions vs. Unique Pageviews
Understanding When to Use Sessions vs. Unique Pageviews
Video
DAP Learning Series: Writing Custom JavaScript for Tag Managers
This online event will focus on how to track specific events and write JavaScript to maximize the tag manager experience
Video
DAP Learning Series: An Introduction to the Basics
This online class will provide an introductory training on how to use Digital Analytics Program (DAP) google analytics data.
Video
DAP Learning Series: Using the Search Console
This online class will dive deeper into the benefits of integrating Google Search Console with your independently managed Google Analytics account
Video
DAP Learning Series: Advanced Concepts
This half-day online class will expand upon the basics of Google Analytics.
Video
DAP Learning Series: Creating Your Own Campaign URL Builder
This online event will cover how to create a campaign URL in Google Analtyics and how to effectively implement it.
Video
DAP Learning Series: An Introduction to the Basics
This online class will provide an introductory training on how to use Digital Analytics Program (DAP) google analytics data.
Video
DAP Learning Series – Visualizing Analytics Data Part 2
In this online event, we’ll discuss how to use tools that are designed to import data and visualize it without report exports.
2016⁄2017 Mobile Analysis: Mobile Device Trends on Government Websites
We’d like to thank each agency and sub-agency for their partnership and participation in the Digital Analytics Program (DAP). The data below represents a view from over 4,500+ executive branch websites and the analysis we conducted wouldn’t be possible without you. Since the introduction of the iPhone a decade ago, smartphone and tablet usage has
