Freddie Blicher

Freddie Blicher is an analyst with the Digital Analytics Program (DAP). For more information about DAP or to become a DAP participating agency, please contact DAP via email.

News and Events

This session will help DAP users configure and use their tag manager, to augment their reporting on more advanced interactions with their websites.

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Freddie Blicher

Tim Lowden

In this webinar, we’ll address how to use the analysis and insights you created using DAP Google Analytics, to take action.

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Tim Lowden

Freddie Blicher

In this workshop, we’ll address how to pull reporting and conduct analysis through the lens of your analytics strategy.

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Tim Lowden

Freddie Blicher

In this workshop, we’ll address how to assess your web analytics strategy to ensure you’re pulling the most impactful and relevant data to enrich your analysis and understanding of your website performance.

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Tim Lowden

Freddie Blicher

In this session, we’ll be joined by Nicholas Pjontek of Canada.ca. Nick will talk about some of the analytics goals, lessons, barriers, and successes in the government of Canada.

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Nicolas Pjontek

Tim Lowden

Freddie Blicher

New to DAP? No problem. Join us to learn about the reporting interface, common terminology, and basic reports. This 2.5 - 3 hour session is designed for novice users to “get off the ground” with DAP and Google Analytics.

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Tim Lowden

Freddie Blicher

In this workshop, we’ll address how to think about justifying an analyst role on your team, and talk about the role’s many hats, as well as making the business case to your leadership team.

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Freddie Blicher

In this session, you’ll learn how to track plays of embedded YouTube videos on your DAP-enabled pages, and how to create reports for analysis.

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Tim Lowden

Freddie Blicher

Join us for a live demonstration of a real site analysis - from defining website mission, goals, and KPIs, to pulling reporting to better understand site performance.

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Freddie Blicher

A deep dive into behavior reporting to help DAP users understand how to use it and what are the pitfalls.

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Tim Lowden

Freddie Blicher

Build upon your audience report knowledge and learn how to leverage these reports to better understand your audience.

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Freddie Blicher

What are some examples of misunderstood metrics, and how and when should you use them? We’ll talk about these metrics and their potential misinterpretations and pitfalls.

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Freddie Blicher

In this webinar, Freddie Blicher, an analyst for the Digial Analytics Program, will discuss how to think about sessions and unique pageviews in reporting and content analysis.

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Freddie Blicher

Tim Lowden