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Social Media

Making government more efficient, more open.

News and Events on Social Media

289 posts

The U.S. Digital Service has been using Instagram to tell stories about their teams, and the significant strides they are making alongside partner agencies. — via U.S. Digital Service

U.S. Digital Service logo

Dec 10, 2018

New USAGov Program Aims to Help Agencies Market Within the Federal Government

The Outreach and Marketing team from USAGov helps agencies amplify their key messages through a variety of channels.
Posts by Claire Loxsom
Apr 02, 2018

Connect With Your Spanish-Language Audience on Social Media

This event will provide concrete tips and examples of how to reach more Spanish speakers needing and looking for government information through social media
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Hosted by Digital.gov and the Multilingual Community of Practice

Posts by Laura Godfrey Posts by Leilani Martinez Posts by Edgardo Morales
Oct 24, 2017 2017

The Data Briefing: How to Build a Chatbot in a Weekend

As chatbots have become more popular, some online sites will let you create a chatbot with little or no programming.
Posts by Bill Brantley
Sep 27, 2017

HIV.gov’s 6 Ways to Stay Social Media Savvy

This post was originally published on the HIV.gov blog. Editor’s Note: At HIV.gov, our team calls include a weekly update on digital trends. These updates allow us to stay current and inform our work. We recently asked HIV.gov’s former digital strategist to suggest ways our HIV partners can stay up to date with social media trends.
Posts by Michelle Samplin-Salgado
Aug 31, 2017

By the Numbers: Why Video Is Effective

At HIV.gov, we’re often asked if videos are effective tools for communicating HIV prevention and treatment information. Our experience, the work of our partners, and current research continue to support the use of video for informing and empowering individuals.
Posts by HIV.gov
Aug 07, 2017

Making World War I Relevant Today: Are WWI Propaganda Posters the Original Meme?

Merriam-Webster officially defines a meme as “an idea, behavior, style, or usage that spreads from person to person within a culture.” But these days, most of us think of memes as those viral posts online that convey a message using a photo with text. They range from funny to serious to offensive, and everything in
Posts by Sarah Herrmann
Jul 05, 2017

Advice From Digital Thought Leaders

Many know that digital tools have become indispensable for connecting with many audiences—but we also know that what’s available in the digital realm is always changing. So how do you know what tools are best for your purpose? And how do you plan for your organization’s digital future when the pace of change is so
Posts by HIV.gov
Jun 22, 2017

The Data Briefing: The Arrival of Generation Z into the Federal Government. And Generation A?

In the last national election, the earliest born members of Generation Z voted for the first time. In 2019, the American workforce will see the influx of tens of millions of Gen Zers who, according to some researchers, will be a stark contrast to the Millennials that will make the largest part of the 2020
Posts by Bill Brantley
Jun 21, 2017

How Facebook Live Increased Reach and Engagement of Scientific Lectures at NIH

Helping patients manage chronic pain has become an increasing challenge for health care providers, particularly in the face of an ongoing opioid epidemic in the United States. In response, the National Center for Complementary and Integrative Health (NCCIH) at the National Institutes of Health (NIH) has made funding research on integrative health approaches to pain
Posts by Yasmine Kloth
May 22, 2017

The Data Briefing: How to Best Prepare Federal Government Datasets for Chatbots

Forbes magazine recently ran an article showcasing six handy mobile apps that were built using federal government open data. The apps range from the Alternative Fueling Station Locator to ZocDoc (a doctor locator). What I especially like about the Forbes article is that the author describes the federal government data sets behind each app. There
Posts by Bill Brantley
May 10, 2017

Build Your Audience by Hosting a Twitter Chat

Twitter is more than just a platform for sharing news and updates: it can be a tool for directly communicating with your community and understanding what is important to them. One way you can connect with your Twitter audience is by hosting a Twitter Chat. They can be a good way to discuss key topics,
Posts by AIDS.gov
May 01, 2017

Federal Pilot to Integrate Public Services Into Intelligent Personal Assistants

The demand for more automated, self-service access to United States public services, when and where citizens need them, grows each day—and so do advances in the consumer technologies like Intelligent Personal Assistants designed to meet those challenges. The U.S. General Services Administration’s (GSA)
Posts by Justin Herman
Apr 24, 2017

Steps Towards SEO: Meta Descriptions on MedlinePlus

MedlinePlus is a consumer health website produced by the U.S. National Library of Medicine (NLM), available in both English and Spanish. As part of our Search Engine Optimization (SEO) strategy, we recently added meta descriptions to our health topic pages. A meta description is a short HTML attribute in the head tag that describes the contents of a
Posts by Kate Masterton Posts by Katie Chan
Apr 14, 2017

How to Tell the World War I Story: Make it Personal

We naturally gravitate towards story-telling. It’s part of our human nature that began thousands of years ago, well before the written word. We want to pass down our history and cultures, and we do this by telling stories because they resonate with us. Stories tap into our emotions. They make us feel. They move us
Posts by Sarah Herrmann
Mar 09, 2017

Becoming an Influencer with Your Audience: Quality vs. Quantity of Content

Regardless of the platform, industry or niche, you became a social media influencer in one of two ways: adopting early or promoting great content. Early adopters are willing to gamble on a new platform, try an untested strategy or set precedent for other users. The risk is in the understanding that they could fail publicly.
Posts by Julia Jackson
Mar 06, 2017

DigitalGov University in Review: 2016 Training Trends

Thanks to your participation, DigitalGov University (DGU), the events platform for DigitalGov, hosted over 90 events with 6,648 attendees from over 100 agencies across federal, tribal, state, and local governments.
Posts by Janelle Thalls
Jan 11, 2017

In a Marketing Minute: Connecting Teams, Promotions, and Ideas

Every first week of every month, USAGov’s marketing team sends an office-wide email newsletter to give an update on past and current marketing efforts and campaigns. It’s how we try to help keep the rest of the office in the know. The monthly newsletter can spur a content idea, a future marketing endeavor, and act
Posts by Victoria Bitzer-Wales
Dec 05, 2016
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