Making government more efficient, more open.
Resources on Social Media
Introduction to QR codes —What is a QR code and how can you create one? What are some alternatives to using QR codes? This introductory resource will help you explore …
Guidelines for Secure Use of Social Media —Guidelines and recommendations for using social media technologies in a manner that minimizes risks are analyzed and presented in this …
NARA guidance on Managing Social Media Records —This Bulletin provides high-level record keeping requirements and best practices for capturing records created when federal agencies use …
Social Media, Web-Based Interactive Technologies, and the Paperwork Reduction Act —Inspired by the goal of promoting flexible and open interactions between federal agencies and the public this memo clarifies when and how …
Social Media Cyber-Vandalism Toolkit —Cyber-vandalism presents a serious challenge to online-based communication tools. This document provides guidance and security practices to …
Improving the Accessibility of Social Media in Government —Government agencies are increasingly using social media to engage with citizens, share information and deliver services more quickly and …
Federal Social Media Accessibility Toolkit Hackpad —The following contains the shared document for the development of the Social Media Policy Toolkit, a shared service of the Federal Social …
Guidance for Social Media Providers —GSA welcomes interest from providers that want to offer, for the federal government’s consideration, social media products that are free of …
Tools and Services
U.S. Digital Registry —An inventory of official government social media accounts, mobile websites and apps, as reported and authenticated by federal managers.
Go.USA.gov —A URL shortener for official government domains.
Join a Community of Practice
Communicators —Brings together government communicators to improve communication and make government more effective.
Social Media —Brings together government social media communicators to improve social media outreach efforts.
News and Events on Social Media
Three Tips for Using Facebook and Instagram Stories
At USA.gov and USAGov en Español, we’re always looking for better ways to connect people to government information through social media. Using stories has helped us increase our engagement rate and our number of followers as we deliver helpful information to people. Stories may be a good addition to your agency’s social media strategy, too. These three tips can help you get started. — via USA.gov
We’re spreading the #GovLove with Performance.gov the week of February 13th to celebrate public servants like you! Prepare your hearts to be warmed. — via Performance.gov
6 Important Factors To Consider for Digital Advertising in Government
Medicare Open Enrollment Period Outreach & Media Materials
U.S. Department of Defense Releases First Departmentwide Social Media Policy
Webinar Recap: How To Best Connect With Your Spanish-speaking Audience During an Emergency
Three Ways USAGov Outreach Can Help with Your Agency’s Next Campaign
Three Ways USAGov Outreach Can Help with Your Agency’s Next Campaign—Does your agency have an idea for a new marketing strategy? USAGov’s Outreach team can support your agency in all stages of your campaign. We can brainstorm with your team, discuss best practices, and try new marketing approaches to grow together in serving people. Learn how to begin partnering with us. — via USA.gov
Key Insights from the White House Director of Digital Strategy, Robert Flaherty
Deep Fakes and Social Media: A Q&A With Alex Cohen
Using Chatbots To Improve Customer Experience
Five Insider Secrets to Engaging Emails
When’s the Best Time to Tweet? @USAGovEspanol Experiments with Twitter—A good following on social media is fundamental to USAGov’s goal of getting clear and helpful government information to Spanish speakers around the country. To make sure we’re reaching the right people at the right time with valuable content, our team began to rethink our USAGov en Español Twitter strategy. — via USA.gov