We’ll discuss our approach to developing User Profile design patterns, look at some specific guidance, and talk about why it’s so important.
2022
Content strategy
Make use of content strategy to deliver great digital experiences.
More News and Events on Content strategy
146 posts
WEB CONTENT and USER EXPERIENCE
Improve Your Website With User Testing
Get tips and lessons learned from the Environmental Protection Agency on how to conduct user testing to improve customer experience.
2022
USWDS LANGUAGE SELECTION PATTERNS
USWDS Monthly Call - September 2022
How do we help users find content in their preferred language? Join us as we take a closer look at the language selection patterns we’re developing for USWDS.
2022
Plain Language
2022 Federal Plain Language Summit
Join the best and brightest plain language practitioners from across the federal government.
2022
GSA Celebrates the 10th Anniversary of the Presidential Innovation Fellows (PIF) Program
GSA Celebrates the 10th Anniversary of the Presidential Innovation Fellows (PIF) Program—Since 2012, over 200 Presidential Innovation Fellows have supported initiatives at more than 50 agencies, providing expert advice in specialized disciplines such as artificial intelligence, data strategy, product management, human-centered design, software development, and digital strategy. These efforts have enhanced agencies’ abilities to provide the best customer experience for their stakeholders and the public. The PIF program plans to celebrate the anniversary over the next year with activities to highlight the program’s impact and community since it launched. — via General Services Administration
Community Research Explores Ways To Improve Access To Multilingual Content
A group from the Multilingual Community noticed inconsistencies in access to languages other than English across government websites, and have started working on a solution.
Plain Language
Increase Your Impact With Plain Language
Get tips and lessons learned from the U.S. Department of Justice Civil Rights Division on using plain language to increase their impact and influence.
2022
Sunsetting Go.USA.gov: Frequently Asked Questions
Sunsetting Go.USA.gov: Frequently Asked Questions—For more than a dozen years, government employees have used the Go.USA.gov URL shortening service to turn long government and military URLs into more manageable short URLs. On September 18, 2022, the U.S. General Services Administration (GSA) will sunset Go.USA.gov. If you’re a Go.USA.gov user, these answers to common questions can help you know what to do to prepare for the end of the service. — via USA.gov
Technology-boosting TMF Investments Deliver Benefits for the American Public
The Technology Modernization Fund (TMF) is working to transform the way the government uses technology to deliver for the American public in an equitable, secure and user-friendly way. It strategically invests in priority IT modernization projects that are aligned with the fast pace of changing technology and agency needs. Here are a few examples of how the TMF has invested in multiple projects that are helping many agencies deliver what people need when they need. — via General Services Administration
10 Tips to Create, Maintain, and Present Non-English Digital Content: A Q&A with Michael Mulé
This question and answer session for our webinar, Language Connections: Tips to Create, Maintain, and Present Non-English Digital Content, can help you improve access to your multilingual digital content.
Digital Transformation
Change the Way Digital Work Gets Done
Learn about what a Digital End-to-End Efficiency (DEEE) Framework is and how you can get started digitizing and automating your digital processes.
2022
Sunshine Week: How GSA Supports Open Government Principles
Sunshine Week (March 13-19, 2022) celebrates the Government in the Sunshine Act, which promotes greater transparency in government activities. Our mission at GSA is to deliver effective and efficient government services for the American people. To do so, we have to be transparent and accessible—by opening meetings to the public, ensuring that federal buildings and facilities are fully accessible to all people, and making information on documents or pages (web pages, PDFs, newsletters, etc.) open and accessible. Learn about some of our initiatives that best display these principles.
Creating a New Way for People To Discover Government Benefits
Creating a New Way for People To Discover Government Benefits—To make it even easier for everyone to find services and benefits without needing to understand government structure, we’re developing a new digital tool in partnership with 10x, GSA’s incremental technology fund. BEARS, the Benefits Eligibility Awareness Resource Service, is an important step forward in providing an integrated, simple solution for federal benefits to improve the customer experience and will eventually cover all federal benefits from all agencies. — via USA.gov
Lessons from the 2021 Federal Plain Language Report Card
During the Digital.gov and Plain Language Community event, Results of the 2021 Federal Report Card, speaker David Lipscomb gave examples of web content that received both high and low scores in the 2021 Plain Language Report Card. Here’s what we learned.
Plain Language
Plain Language + Compassion Help People in Crisis
Meet the content strategists who worked to transform FindTreatment.gov to connect people in crisis with the help that they need.
2022
Multilingual & Web Content
Language Connections: Tips to Create, Maintain, and Present Non-English Digital Content
Tips to help you improve access to your non-English digital content.
Watch Video
2022
Webinar Recap: How To Best Connect With Your Spanish-speaking Audience During an Emergency
In this panel discussion, experts from different agencies shared how they’ve used social media to reach Hispanic audiences during emergencies and the COVID-19 pandemic.
The Customer Experience (CX) Symposium Series: A Thought Incubator for Federal CX Practitioners
What is the past, present, and future of public sector customer experience practice? The Customer Experience Symposium series gathers practitioners to map our way.
Plain Language
Results of the 2021 Federal Report Card
David Lipscomb from the Center for PL will review the results of this year’s Federal Plain Language Report Card and answer questions.
2021
Three Ways USAGov Outreach Can Help with Your Agency’s Next Campaign
Three Ways USAGov Outreach Can Help with Your Agency’s Next Campaign—Does your agency have an idea for a new marketing strategy? USAGov’s Outreach team can support your agency in all stages of your campaign. We can brainstorm with your team, discuss best practices, and try new marketing approaches to grow together in serving people. Learn how to begin partnering with us. — via USA.gov
