How does content strategy mesh with business, user experience (UX), and a marketing strategy?
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2019
Content Strategy
Make use of content strategy to deliver great digital experiences.
More News and Events on Content Strategy
634 posts
An increase in demand for multilingual digital content, shrinking budgets, and rising translation costs have impacted federal agencies trying to offer information and services in languages other than English. Learn how the National Service Language Corps (NLSC) can help.
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2019
Matt Ross, of LinkedIn’s Marketing Solutions Government & Advocacy team, will share tips and best practices on how to improve your agency’s use of content to maximize engagement with your core audience.
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2019
Intro
Get Your Idea Funded Through 10x
Introducing a new investment fund for technology products in the federal government
Mobile
Building Trust with Users Through Open Communication and Feedback
A look at how FEMA responds to user needs and bugs in their app development.
Making tough content choices
Understanding your constraints is user-centered design Your ability to deliver user value is always constrained by, well, your ability to deliver user value.— via Office of Natural Resources Revenue
Deep Dive: How a Health Tech Sprint Pioneered an AI Ecosystem
Seven teams created digital tools that help in finding experimental therapies for patients, and for clinical trials to recruit new patients.
We will discuss the Federal Plain Language Report Card and how to address the issues the report card brings up.
2018
How One Team is Making the Transition to Agile
A hybrid approach of waterfall and agile practices is helping the USGS make the transition to agile.
Join the Multilingual and Video Production Pros Communities of Practice for a talk about a video the CFPB created, for a Spanish speaking audience.
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2018
New USAGov Program Aims to Help Agencies Market Within the Federal Government
The Outreach and Marketing team from USAGov helps agencies amplify their key messages through a variety of channels.
Redesigning an Intranet Site: Final Stages, Launch, and Lessons Learned
Helpful lessons from the National Center for Complementary and Integrative Health (NCCIH) on the redesign of an intranet.
Why Your Team Needs Its Own Style Guide and Where to Start
Learn how creating your own style guide can help facilitate development for agency websites. Review best practices, lessons learned, and examples from the U.S. Web Design System, Consumer Financial Protection Bureau, and the United States Patent and Trademark Office.
Using Journey Mapping to Streamline Processes Across Agencies
How one team used journey mapping to improve the customer experience for newly naturalized citizens attempting to travel abroad.
Learn About the Updated IT Accessibility Standards
Effective January 18, 2018, the revised 508 standards modernize the federal government’s IT accessibility standards and bring us into alignment with governments around the world.
Making Customer Satisfaction Data Actionable at the Peace Corps
Learn how measuring customer experience helped inform and guide website development at Peace Corps.
3 Ways to Manage Research Projects Remotely
Being a remote team doesn’t mean you should forgo any of your research rituals. It means finding different ways to do them.
The Data Briefing: How to Build a Chatbot in a Weekend
As chatbots have become more popular, some online sites will let you create a chatbot with little or no programming.
Slack AMA Connect Standards Team with Public
The Standards team hosted their first AMA (Ask Me Anything) with the public in August. Here’s a breakdown of the big topics discussed during the chat.
Managing Custom Software Development in Government When You’re Not a Software Engineer
As custom software development becomes integral to accomplishing any program’s mission, many managers in government find themselves faced with handling the unfamiliar: overseeing the design and implementation of a digital product that is functional, user-friendly, and necessary for realizing your program’s mission.
