How to manage a federal website
Managing government websites is a targeted exercise. Here are 5 steps to help you build and maintain a successful one.
Content Strategy
Resources on Content Strategy
Multilingual Huddle: Designing for Translation —In this webinar, Laura Godfrey and Fedora Braverman share tips for translating content in the digital context.
Content Management Systems Used by Government Agencies —A list of Content Management Systems (CMS) used by government agencies.
Required Web Content and Links —If you manage a public website in the federal government’s executive branch, various policies require you to have certain content—or …
18F Methods —A collection of tools that describe how teams can put human-centered design into practice.
Tools and Services
PlainLanguage.gov —Guidance on the use of plain language for government communications and training for federal employees.
The Guide to the Paperwork Reduction Act —Get help with the PRA, planning and submitting an information request, and finding your agencies agency’s PRA contact.
Open Opportunities —Discover opportunities across government that will help you build and make connections.
Go.USA.gov —A URL shortener for official government domains.
Join a Community of Practice
Web Managers —Brings together government web content managers to create a better online experience for the public.
News and Events on Content Strategy
107 posts
Multilingual
Webinar Recap: How To Best Connect With Your Spanish-speaking Audience During an Emergency
In this panel discussion, experts from different agencies shared how they’ve used social media to reach Hispanic audiences during emergencies and the COVID-19 pandemic.
Policy
Go-Live Checklist for Federal Websites
Covering the breadth of federal web policy, the new downloadable checklist organizes policy requirements into nine categories and explains what your agency needs to do to meet each requirement.
Three Ways USAGov Outreach Can Help with Your Agency’s Next Campaign
Three Ways USAGov Outreach Can Help with Your Agency’s Next Campaign—Does your agency have an idea for a new marketing strategy? USAGov’s Outreach team can support your agency in all stages of your campaign. We can brainstorm with your team, discuss best practices, and try new marketing approaches to grow together in serving people. Learn how to begin partnering with us. — via USA.gov
Multilingual
6 Ways Translation Glossaries Help Agencies Succeed In Sharing Information
Learn how multilingual glossaries set your content translations up for success by maintaining consistency and lightening the workload for future translations.
Marketing
Five Insider Secrets to Engaging Emails
Engaging readers who receive hundreds of emails a day is not easy, but it starts with the most critical starting point—empathy for their time.
Building Trust in a Public Health Crisis
Building Trust in a Public Health Crisis—Lately, the 18F content team has been thinking about how to communicate well in a crisis—providing clear, understandable content is especially important. Content strategy practices that focus on the needs of the user are essential to earning the trust of the public. Here, we will explain how to embody those qualities on the web in user-centered ways. — via 18F
Findability
Experimenting with SpecialAnnouncement Markup (Updated June 09, 2020)
What USA.gov learned during its pilot with SpecialAnnouncement markup to make COVID-19 information easier to find in search results, now updated to reflect changes by major search engines.
