Jim Wilson

Dwarf Planet, Giant Numbers: NASA’s Mission to Pluto Goes Global

Even on a “slow” day, NASA is a pretty cool place to work, but the cool factor gets cranked way up when the whole world joins in the adventure. That’s what happened this week when the New Horizons spacecraft arrived at Pluto after decade-long, three-billion-mile journey through the solar system. New Horizons has already sent back never-before seen images of the dwarf planet, and it is collecting so much data that it will take 16 months to send it all back to Earth.

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Digital Analytics Program Goes To The Moon!

On Feb. 15, 2013, a meteor weighing 10,000 metric tons exploded 14 miles above Chelyabinsk, Russia. Users flocked to NASA.gov for info, and we spiked to nearly 12 million page views that day, ~16 times the daily average. Our real-time analytics showed over 300,000 active visitors on the site at peak, about 100 times more than normal traffic. And, not surprisingly, we could see a huge chunk of this traffic was coming from Russia.

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