Four Steps to Achieve Good SEO

May 31, 2013

Search Engine Optimization (SEO) is the active practice of improving aspects of your website so that commercial search engines (such as Google, Bing, and Yahoo) can find and display your Web pages in the results when they’re relevant to a searcher’s query. Users generally expect to find the most relevant results at the top of the search engine’s results page.

bubble with SEO written in the middle

These four steps can help you achieve good SEO:

  1. Register for the commercial search engines’ webmaster tools.
  1. Follow search protocols to improve indexing.
  1. Stay current with recommendations for improving SEO.
  1. Understand the building blocks of SEO.

There are key aspects of a website that need attention for search engines to identify, retrieve, and display the best content for a user’s search. The building blocks of good SEO include understanding: