Blogs

Government teams are improving digital experiences every day. Gain insights from their stories, case studies, and innovations.

The Content Corner: Feeding the Beast with Agile Content Development

I feel as though I have ignored the beast in the room lately, and since I began my tenure on The Content Corner introducing that concept, I felt I needed to wrestle with it one last time before I depart. Previously, I discussed the concept of pair writing. Today I want to investigate how another software

Mar 14, 2016

Seeing States the Right Way: How to Weigh Data by Population

One large issue my team has run into when analyzing and reporting data across different states is knowing whether sessions within an area are higher due to more interest, or a larger population. Time after time, we see the states with the largest populations show up with the largest amount of traffic, like the graph

Mar 11, 2016

Leveraging American Ingenuity through Reusable and Open Source Software

Summary: Today, we’re releasing for public comment a draft policy to support improved access to custom software code developed for the Federal Government. America has long been a nation of innovators. American scientists, engineers and entrepreneurs invented the microchip, created the Internet, invented the smartphone, started the revolution in biotechnology, and sent astronauts to the

Mar 10, 2016

Quizzes: The Secret Weapon of the World’s Best Content Creators

Online quizzes have rapidly risen to the front of the social media revolution. “In 2014, 8 out of 10 of the most shared articles on the Web were quizzes,” states Owen Fuller of content company Movement Ventures. Content creators leverage quizzes to successfully drive customer engagement and increase customer website conversions (to take action such

Mar 08, 2016

Using Code to Spur Innovation

This week, President Obama will travel to SxSW (South by Southwest) to talk about how we can use technology to tackle tough challenges. This underscores how important data—government data, in particular—is to improving and fueling our democracy forward. 2015 saw many open data milestones by agencies, including: New advancements in HHS’s syndication storefront New features

Mar 08, 2016

The Content Corner: How Google Judges Your Content

Every week my main goal is to usually provide new ways to help you feed the content beast. However, today I am going to remind you of why feeding the beast is important, especially when it comes to your search engine rankings and helping users find your content. I’ve discussed key search engine optimization (SEO)

Mar 07, 2016

Picture This: 3 Ways to Zoom In On Cross-Agency Collaboration

Cross-agency collaboration in the federal government has become a prevalent topic, more widely spoken and written about in the recent past than ever before, thanks, in part, to a bigger-than-ever focus on customer experience as a way of thinking within government. Rising customer expectations, advances in technology, and recommendations from government oversight organizations continue to

Mar 04, 2016

How People Learn to Navigate Government Services

This is part three of a series detailing the findings of a team of researchers from 18F and the General Services Administration who studied broad trends in people’s perceptions of and interactions with the government. You can find the introduction to the series on our website and a complete pdf of the research findings on

Mar 03, 2016

The Content Corner: Facebook Expands Access to Instant Articles

As I begin to wind down my time at The Content Corner, I have realized that one of my biggest content concerns uncovered during my tenure is digital sharecropping. The recent announcement from Facebook that they will soon open their Instant Articles publishing capability to everyone was reason enough for me to revisit the topic

Feb 29, 2016

What do Mac & Cheese and Power of Attorneys Have in Common?

They ranked among our top three most popular emails in 2015. At USAGov, we know that email is often our #1 driver of traffic to our content, and nine out of 10 times it’s our go-to outreach tool for disseminating timely information. But doing email sends consistently and effectively isn’t always clear cut, especially when

Feb 26, 2016

Bringing Agile Inside

We hear a lot about agile software development being used in work with customers and end users. User stories are developed, coders and programmers turn them into prototypes, then testing is done to make sure the features work and do what is expected. But, agile is more than a way to develop software; it’s a

Feb 25, 2016