Digital.gov Guide

Aligning around design goals

Practical strategies for teams to collaborate effectively and align around design goals.
Abstract illustration in shades of yellow and gold.

Overview

Get to know your potential users better and understand your stakeholders' main concerns. The following approaches are critical to your design process.

Consensus building

Methods to build consensus to understand user needs include:

  • Stakeholder and user interviews
  • Stakeholder influence mapping

Engagement

Methods to establish engagement processes that allow the team to make good design decisions include:

  • Design studio
  • Dot voting
  • Lean coffee

Goal alignment

Methods to align your goals and objectives to inform your design decisions include:

  • Hopes and fears
  • Affinity mapping