Dustin Renwick

Innovation Through Market Stimulation

Crowdsourcing and prize competitions can take many forms, which makes them a great open innovation tool. A large group of federal agencies and other partners has launched a competition that also involves a secondary crowdsourcing element. The Nutrient Sensor Challenge is a market stimulation prize competition to accelerate the development of affordable, accurate, and reliable sensors for measuring nutrient levels in water. Nutrients are a natural part of ecosystems, but too much nitrogen and phosphorus causes big problems: harmful algal blooms can make pets and children sick, green water can shut down recreation, and species kills can result from impaired water conditions.

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