Chris Noonan Sturm

Chris Noonan Sturm is the FTC Website Manager in the Office of Public Affairs.

Analytics Success Series: Federal Trade Commission

FTC’s Analytics Success: Making mission-related tasks easier for the user to find In the summer of 2015, members of the Federal Trade Commission’s Office of Public Affairs (OPA) Web team worked with their FTC colleagues to analyze Digital Analytics Program (DAP) Google Analytics data (onsite search queries, landing pages, pageviews, etc.) for FTC.gov. We found

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