Infographics are a useful tool for communicators to share complex data and information in a quick, easy-to-read format. Infographics can be beautifully designed works of art, pulling in a reader through storytelling and visual entertainment. And like art, infographics can be large, epic works, or small treasures. While a massive infographic immediately arrests due to its overwhelming data content and creative approach, sometimes it can still fall flat by just being plain overwhelming.
Anne Rancourt is a section chief in the Office of Communications and Government Relations at the National Institute of Allergy and Infectious Diseases, part of the National Institutes of Health. Anne oversees media and science writing on HIV, allergy, immunology, and organ transplantation.
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