CDC’s surveillance systems track HIV, AIDS, viral hepatitis, STDs, and TB. Getting this information to those who need it most in an accessible, usable, and meaningful format is a primary goal for CDC. The launch of Atlas in 2012 made this a reality with an online resource that gave users tools to create customized tables, maps, and other graphics with the most current CDC surveillance data. Now, we have launched CDC’s NCHHSTP AtlasPlus.
Twitter is more than just a platform for sharing news and updates: it can be a tool for directly communicating with your community and understanding what is important to them. One way you can connect with your Twitter audience is by hosting a Twitter Chat. They can be a good way to discuss key topics, raise awareness, and exchange knowledge and resources between you and the community. Several HIV organizations host Twitter chats on health topics, during HIV awareness days relevant to their community, and/or during HIV/AIDS conferences.
Facebook is a highly visual medium. Studies show that Facebook posts featuring photos are the most noticed, liked, and shared. Posts featuring an image stand out in the news feeds of people who like your page. While a great image can cut through the clutter, you don’t need to fill your feed. Think “representative” and high-quality images. Showcase a few great pictures that give a sense of an event–an AIDS walk, for example–and share the photos that bring to life an aspect of your work or your agency’s services.