User Testing and Research

GoodGovUX Addresses UX of IT Contracts

How do you define user experience (UX)? That was the question posed to more than 100 people at the GoodGovUX event at the Artisphere in Arlington, Virginia, on February 24th. Attendees learned how government can improve the user experience of digital products, from

Jordan Higgins

Mar 13, 2015

The Usability ‘Aha!’ Moment: How to Turn Cynics into Converts

User Experience (UX) is the comprehensive experience a person has when using a product or application, and usability is the ease of use (or lack thereof) when using it. Many of us have discovered the vast advantages of evaluating usability on our own; however, getting others to jump on board is often a different story.

Sarah Ward

Deborah Bennett

Mar 06, 2015

Persona Development Case Study: NCI and Spanish Language Outreach

Government websites need to address the needs of diverse audiences. Although translations are a first step towards engaging non-English speaking audiences, the intended audience may be alienated if information is not presented in a culturally relevant way. The

Ashley Wichman

Mar 02, 2015

Top Task Usability: Design for Your Users

Being able to design a website that users love is not too far away from being able to read their minds. While designers can’t read minds, that doesn’t stop them from using their website’s top tasks to make it seem like they can. A website’s top tasks include 5-10 tasks (depending on the scope of the

Joël Virothaisakun

Feb 06, 2015

7 Ways to Ignite User-Centered Design at Your Agency

So you’ve done a couple of usability studies, and a few people are starting to “see the light.” Now you’d like to take it to the next level and help your organization embrace user-centered design (UCD) as the philosophy that drives all your digital projects. But what is best way to do this? How can

Wendy Littman

Jan 27, 2015

Past, Present, Future: Usability Testing at the National Library of Medicine

Usability testing has provided our organization many important insights to improve our Web presence. Since the early 2000s, the National Library of Medicine (NLM)’s Web teams have actively sought and used usability testing tools; we have run “full service” usability testing almost yearly for various Web properties

Jan 02, 2015

Using Focus Groups to Make Better Videos

There’s what you expect your audience to think, and then there’s what your audience is actually thinking. Sometimes, these can be entirely different. But, you won’t know unless you test it. For the release of the 2014 Consumer Action Handbook (CAH), the Federal Citizen Information Center’s marketing team piloted a series of videos. The videos

Colleen Bayus

Dec 29, 2014

Making Prototypes with Tools You Already Have

They say that necessity is the mother of invention. For me, the necessity resulted from long product development cycles paired with short windows for user testing and little room for iteration. The “invention” was the discovery of a powerful set of tools for prototyping that are available on just about

Brandon Kopp

Dec 19, 2014

Can You Crowdsource Your User Experience Research?

In one sense, almost any type of user research is crowdsourced—you’re talking to people and using that information to improve your system. But in a true sense, crowdsourcing is more than just collecting information, it’s collaborating on it. We want to have real conversations, not one-time emailed suggestions without followups. So here’s a few tidbits

Jonathan Rubin

Dec 09, 2014

Results: 2014 Federal User Experience Survey

The cream of the crop of the top of the mountain of ALL of the surveys I run has to be the Federal User Experience (UX) Survey. It’s the second time I’ve had the privilege of running it with Jean Fox, research psychologist extraordinaire from the Bureau of Labor Statistics. When I start thinking about learning

Jonathan Rubin

Nov 21, 2014

User Experience Impossible: The Line Between Accessibility and Usability

Bob goes to a popular federal government site, using his assistive technology, and starts reading a teaser for an article. Just below the teaser, there’s an embedded video on the page. He presses the tab key, trying to navigate to a link for the full article, but suddenly he’s trapped—he can’t tab past the video.

Angela Hooker

Nov 17, 2014

World Usability Day 2014 theme: Engagement

There are many buzzwords thrown around in the digital government universe, but the most impactful ideas are rooted in one action: engagement. Whether it is a tweet, a mobile app, or a community of practitioners, every digital program or service requires interaction between an organization and its customer. Engagement is also the foundation of all

Jonathan Rubin

Nov 13, 2014

4 Tips on Great Survey Design

Whether they pop up while perusing an e-commerce site or land in your inbox after your bumpy flight in from Chicago, surveys are used in many different industries to gauge customer satisfaction and glean insight into user motivations. They are a useful tool in the kit of a user experience designer or anyone

Georgia Gallavin

Nov 10, 2014

Secrets to a Dynamite Public Sector Analytics Program

Uncovering meaningful analytics from months or years of Web metrics is daunting, at best. So how do you make great Web improvements using metrics? Whether you’re just getting started in Web analytics or you want to take your program to the next level, you should focus on

Hannah Gladfelter Rubin

Oct 17, 2014

User Acceptance Testing Versus Usability Testing…What’s the Dif?

Building off the great discussion started around Customer Experience, we’re looking at the difference between User Acceptance Testing and Usability Testing.

Joël Virothaisakun

Oct 06, 2014

Member Spotlight – Hannah Rubin, Library of Congress

Meet Hannah Rubin, who works in the Congressional Research Service (CRS) at the Library of Congress. She’s the focus of this month’s Member Spotlight. In addition to her “real” job, she’s also currently working as a “20%-er” with the

Rachel Flagg

Sep 26, 2014

Finding Participants for User Experience Studies

How do you find participants for your usability studies? I spoke recently with the User Experience Community of Practice about how we recruit participants for usability and cognitive studies at the U.S. Bureau of Labor Statistics (BLS). Hopefully I can give you some new ideas about recruiting volunteers to fuel your user research. At BLS, we

Jean Fox

Sep 08, 2014

National Cancer Institute Launches New User Experience Lab

Why does a Cancer institute need a User Experience lab? Simply put: To learn about their customers—people living with cancer and those who care about them—and build the best possible products with them in mind. “Cancer has a journey and we wanted to create a

Pooja Sawant

Jonathan Rubin

Sep 04, 2014

System Usability Scale (SUS): Improving Products Since 1986

Trying to measure usability can be a head scratcher. How easy something is to use depends on where you are, who you are, and a number of other factors. Luckily in the world of usability, there exists a post-test survey known as the System Usability Scale, introduced in 1986 by an engineer named John Brooke,

Georgia Gallavin

Aug 29, 2014

API Usability Case Study: openFDA

The API Usability Program brings together developers from agency APIs and the private sector to evaluate how the API can be improved to be more user friendly. Sean Herron of 18F, who was a key member of the openFDA developer team, shared with us some of the major insights gained from this latest API usability session.

Georgia Gallavin

Aug 22, 2014

News and Events on User Testing and Research