Trends on Tuesday: Because Seeing is Believing—Augmented Reality in the Federal Government
See how augmented reality may be used for data management and cybersecurity practices.
Trends On Tuesday
News and Events on Trends On Tuesday
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Machine Learning Paired with Skilled Data Scientists is the Future of Data-Driven Decision Making
ML can provide high-value services for data management and analytics, security threat detection, and process improvement but it doesn’t stop there.
Trends on Tuesday: Americans’ ‘Digital Divide’ on Tech Savviness and Digital Learning
The Pew Internet and the American Life Project released a report recently that analyzed the use of digital tools for different groups of tech literacies and found some interesting ‘digital divides’ and levels of trust, usage, and skill. The report broke out 5 personas of the American people: Digitally Ready (17 percent of U.S. Adults)
Trends on Tuesdays: Mobile Phone Camera Upgrades Offer Interesting Opportunities for Government Agencies
Professional photographer and early “iPhonography” pioneer, Chase Jarvis coined the phrase, “The best camera is the one that’s with you.” The recent jumps in mobile phone photo technology presents interesting opportunities for government agencies to consider as mobile phone cameras are starting to rival and surpass professional gear. When Google and Apple both announced their
Trends on Tuesday: The Digital Interface — Without a Face — Is Coming Fast
The seemingly sci-fi world envisioned in the movie Her is very close to becoming our reality. Several new developments merging hardware, artificial intelligence technology, chatbots and persistent audio assistants are now available, with software developer kits to expand the platforms. Amazon was first to market with their Echo device, and since have added the Echo
Trends on Tuesday: Pokemon Go-es Away Slowly
The wildly popular, augmented reality game we reported on for Trends on Tuesday a few weeks ago and the focus of a piece about government agencies using it to engage citizens appears to have hit a ceiling and is slowly losing active fans in August according to a recent report in Bloomberg. While the mobile game may
Trends on Tuesday: Signs of the App-ocalypse
A new report from the Mobile Ecosystem Forum shows that most users delete apps because of security concerns. The report also said that 47% of survey respondents would pay extra for an app that didn’t share personal information and that the inability to find a privacy policy is one of the leading reasons for consumers losing trust
Trends on Tuesday: Latino Users Lead Mobile Use in U.S.
The Pew Research Center released a report in July that shows people of Latino descent are heavily reliant on mobile phones for their Internet access, more than other ethnicities. The report said that since 2012, the percentage of Hispanic adults who used mobile devices to access the Internet jumped from 76% to 94% in 2015. These percentages
Trends on Tuesday: Adoption for Pokémon Go Mobile App Goes Crazy
Augmented Reality games have existed for years, but have mostly failed to catch a mainstream audience; Pokémon Go just changed all that this weekend. The game that launched early this month has exploded in popularity and is close to surpassing Twitter in daily active
Trends on Tuesday: IoT Connected Devices Expected to Surpass Mobile Phones by 2018
International telecommunications network operator, Ericsson, released their Mobility Report around the future of mobile recently with a bunch of interesting data around the future of telecommunications and mobile. The surprise star of the report is not mobile phones though—although it will continue to grow, especially in emerging markets where it hasn’t reached saturation like it
Trends on Tuesday: Key Trends for Government from Mary Meeker’s 2016 Internet Trends
Internet strategist Mary Meeker delivered her 2016 Internet Trends report this month, and there are several key takeaways for government agencies to consider and continue tracking as our connected world continues to evolve: Mobile phone adoption and Internet growth is meeting saturation. Incremental global growth will continue (especially in India, which she called out for
Trends on Tuesday: The Next Revolution Is Here—Cars Are the New Mobile Devices
Last week, Recode published an article focused on a recent report from industry consultant Chetan Sharma that found the largest number of new mobile activations in the first quarter of 2016 came from a ‘different’ kind of mobile tool—cars. There are still a lot of phone and tablet mobile activations happening—31% and 23% of all activations, respectively—but
Trends on Tuesday: What Kind of Apps Will Users Return To?
Flurry Analytics, a mobile application analytics company owned by Yahoo!, released a new report about app retention. Unless your app usage is around “gambling”—with cards (game apps), with your money (finance apps), with whether or not to bring an umbrella (weather apps), or with your health (fitness apps)—user retention and re-engagement is often a steep wall
Trends on Tuesday: Smartphone Ownership Reaching Saturation, Fueling Media Consumption
ComScore released a report with a lot of great data about how mobile digital media usage continues to explode in 2016. It has 70 pages of charts and information to digest. Here are seven key mobile trends and takeaways: Smartphones are exponentially driving digital media usage. Digital media has tripled since 2013 and digital media
Trends on Tuesday: Google Will Rank ‘Mobile-Friendly’ Sites Even Higher Beginning in May
Last year Google began changing their search ranking algorithm to direct mobile users to mobile-friendly sites, and they recently announced that beginning in May they will be implementing an update to focus even more exclusively on boosting mobile-friendly sites.
Trends on Tuesday: As Mobile and Desktop Email Open Rates Converge, Responsive Sites Are Crucial
A new report about email usage reinforced the importance of always building responsive websites. Yesmail’s quarterly report showed that mobile and desktop email click-to-open rates are converging to almost the same level for the first time ever. As people become more mobile-first and mobile-only users of the Internet, users opening emails on their desktop devices
Trends on Tuesday: Facebook and Google Products Dominate App Usage
Comscore released new data this month about trends in the smartphone space. The data showed that the Android platform grew in market percentage (when combining all Android manufacturers). Android overall grew 1% from September to December at the cost of Apple and Blackberry, which dropped 0.7% and 0.3%, respectively, in smartphone market share. Comscore’s data on the most
Trends on Tuesday: Robot Messaging Goes Mainstream
John Connor can’t save you. Robots are here to take over the world. Two interesting new consumer mobile and digital content experiences were launched in the past week, signaling some of the first mainstream brands embracing this new paradigm of interactive, bot-driven content experiences: Quartz’s News App and The New York Times Election Slack Bot. Both
Trends on Tuesday: Retaining Your Mobile Audience Is Critical (and Difficult!) From Day 1
Google Product Director and author, Luke Wroblewski, wrote a piece about how perfecting your Day 1 experience for users is critical because retention after that point is incredibly difficult. Wroblewski said that 25% of native mobile apps are abandoned after their first use and that the number of active users drops 77% in the first three days after
Trends on Tuesday: Will Phablets Dominate the Mobile Market in 2017?
Phablets, once mocked for their large size, may be the next big form factor dominating mobile devices, if new data from the holiday season is any indication. Flurry Mobile, part of Yahoo’s mobile analytics division, published two reports about phablet devices at the beginning of the new year, showing their continued growth and that people use
