Social Media

Use social media to effectively communicate with your audience.

More News and Events on Social Media

321 posts

Census Promotes Mobile Apps Front and Center!

Those cutting edge folks over at Census have raised the bar again! Not only do they have three mobile apps that use their own APIs, but now everyone who visits is presented with an
Sep 04, 2014

To Learn About reddit, Listen First

Reddit began in 2006 as an online bulletin board. Registered users post links to items on the Internet, start discussions and cast votes that control placement on the site. A simple structure and a live interview forum called AMA, (Ask Me Anything) helped make reddit a
Sep 03, 2014

Video Blog: Alison Lemon, FDA

We wanted to learn a little more about the Office of Women’s Health at FDA, where Alison Lemon, the SocialGov Community Knowledge Manager, works. So we sat down with Alison and learned about the interesting social media approach her office has taken, some of the thinking behind their strategy and what she sees as the
Aug 01, 2014

Why @congressedits Matters for Your Agency

If you haven’t heard about @congressedits yet, it’s a Twitter bot that was recently created to tweet out every anonymous edit made to Wikipedia from Congressional IP addresses. So, anyone editing articles on Wikipedia without logging in, and doing this while on Congressional Internet access, will have those changes tweeted (like this). Some of these
Jul 30, 2014

5 Key Points About Government Branding Now

Recently, I had the pleasure of speaking (in my own capacity) before the Council for Inspectors General for Integrity and Efficiency Public Affairs Officers (CIGIE-PAO) task force about branding. The invitation came by way of a colleague I greatly respect. Bridget Serchak is currently Chief of Public Affairs for the Department of Defense Inspector General and
Jul 25, 2014

Plop Plop, Fizz Fizz, Oh What a Relief Social Media Is!

We often think of social media as a way to expand our audience, but some public health departments are using it as a new tool for tracking outbreaks of salmonella, e. coli, and other foodborne illnesses. It’s a familiar story: A nice meal out results in days of gastrointestinal discomfort when you realize only too
Jul 17, 2014
Major mobile milestones in May—try saying that three times! A new mobile usage report from ComScore revealed two significant shifts to mobile in May: total time spent on digital media and time spent on apps. Here are a few highlights from the report: Mobile platforms—smartphones and tablets—accounted for 60% of total time spent on digital
Jul 15, 2014

Is It Tweet-Worthy?

The Web now contains over 1.51 billion pages of content, according to That’s a lot of reading material, and a lot of content competing with yours for attention. People won’t waste time (even a few seconds) on an article that doesn’t matter to them in some way—not when there are so many other interesting
Jun 30, 2014

Case Studies in Thunderclap

Now that Thunderclap has been approved for government use for nearly a year, we checked in with two agencies that have successfully used the crowd-speaking tool to rally their supporters and amplify their messages.
Jun 25, 2014