National Cancer Institute

Meeting Patients Where They Are: Liberating Clinical Trials Data Under the Cancer Moonshot

Cancer clinical trials are a critically important step on the pathway for new or improved treatments to make their way to patients in clinics and hospitals in towns and cities across the country. Patients and their loved ones are relying on these rigorous studies to determine whether promising new therapies and approaches might extend how

Sheila Prindiville

Michael Balint

Nov 16, 2016

Texting is Another Way to Make Mobile Moments

There are several things federal agencies need to think about in the mobile space. Is my website responsive, so that consumers can view it on any device (desktop/laptop, tablet, smartphone)? Do I have mobile apps that fill citizen needs? But does texting have a place in the U.S. government, as we strive to serve citizens

Karen Trebon

Oct 26, 2015

#NIHDigital Summit: Optimizing Digital to Reach Patients, Scientists, Clinicians and the Public

On October 19th, NIH brought together nearly 1,500 digital and health experts in person and via webcast. The event featured two keynote speakers and panels that showcased the unique perspectives of patients and caregivers, health

Alison Lemon

Oct 26, 2015

Customer Experience Roundup 2015

This month, our round up focuses on customer experience (CX). As I was rounding up the CX events and articles we’ve shared on DigitalGov over the past year, I realized that CX touches all of the work we do. From Web to mobile to contact centers and social media, we need to not only be

Alycia Piazza

May 11, 2015

NCI: Reaching the Public via SMS to Change Behaviors

SMS messages are an excellent way to reach audiences. The National Cancer Institute (NCI) saw SMS messages as an opportunity to reach the public for the implementation of their Mobile Health Behavioral Intervention Programs. NCI has 15 SMS based programs, including HealthyYouTxt, a program designed to help users live a healthier lifestyle, and SmokeFreeTxt, a

Kendrick Daniel

Apr 16, 2015

Structured Content in Government: How HHS and NCI Are Getting Started

Metadata, tagging, content modeling … they’re not identical concepts, but they’re driven by the same basic principle: when you structure your digital information, it can be more easily searched, reused, connected, shared, and analyzed.

Hannah Gladfelter Rubin

Mar 20, 2015

Persona Development Case Study: NCI and Spanish Language Outreach

Government websites need to address the needs of diverse audiences. Although translations are a first step towards engaging non-English speaking audiences, the intended audience may be alienated if information is not presented in a culturally relevant way. The

Ashley Wichman

Mar 02, 2015

Trends On Tuesday: Responsive Web Design Implementation Happening Piecemeal

Approximately 18% of websites have implemented Responsive Web Design, according to the audit of websites Guy Podjarny completed in November. That’s more than 7% growth since his previous audit in January 2014. That number may seem low with the popularity of Responsive Web Design and the preference of mobile websites from users, but implementing responsive Web

Jacob Parcell

Jan 13, 2015

Open and Structured Content Models Workshop Recap

People consume government information in a variety of ways: through agency websites, of course, but increasingly through social media, search engines, and mobile apps, whether developed by agencies or third parties. To make sure the information is available seamlessly, accurately, and consistently from one setting to another,

Hannah Gladfelter Rubin

Jacob Parcell

Oct 27, 2014

Customer Service Week 2014

They say that customer experience (CX) is the new marketing. People will tell their friends about their experience with your agency, and social media makes it easy to broadcast whether the experience was easy and enjoyable, or terrible. In 1992, Congress proclaimed the first full week in

Rachel Flagg

Oct 09, 2014