Digital Analytics Program
Resources on Digital Analytics Program
How to Build an Analytics Strategy —A case study using Digital.gov as an example of how to assess, report, and take action using web analytics as part of an analytics strategy.
Tools and Services
Digital Analytics Program —A free analytics tool for measuring digital services in the federal government.
News and Events on Digital Analytics Program
60 posts
Become a DAP Certified Analyst—The Digital Analytics Program (DAP) now offers the opportunity to become a DAP Certified Analyst. Prospective analysts must complete the DAP Certification Exam with a score of 80 percent or better. The exam is 50 questions and is multiple choice. Prospective analysts can take the exam more than once. — via Digital Analytics Program
Analytics Case Study Part 3: Action
Analytics Case Study Part 2: Analysis
Analytics Case Study Part 1: Assessment
Analytics Lessons From Canada.ca
Giving Users the Information They Crave: Data and Analytics Tips From USAGov en Español—User data guides what we do at USAGov. Without it, we wouldn’t know what government questions people are searching for. And we wouldn’t know how to design our content to make it easier for people to find and understand the answers. — via USA.gov
Shifting Your Metrics Mindset
Become a DAP Certified Analyst
An Introduction to the Basics of DAP
