U.S. Department of the Interior

The Content Corner: Recapping Content Marketing Trends in 2016—How Have We Stacked Up?

Sep 26, 2016 |

Earlier this year, it was predicted that content marketing would become even more important due to its ability to enhance not just visibility, but also increase engagement with customers—who could, in turn, become great promoters of your content. Needless to say, much of our time these days as communicators is spent on developing, distributing, maximizing, and Read »

Analytics.usa.gov: Now with Agency-Specific Dashboards

Feb 18, 2016 | , , , , ,

We’ve added agency-specific dashboards to analytics.usa.gov! Starting today, you’ll see a dropdown from the main analytics.usa.gov page that allows you to view the same dashboard, but filtered for websites that are administered by one of 10 Read »

State of Federal Blogging 2016

Jan 15, 2016 |

How government agencies blog has come a long way in the past decade. As we welcome 2016, here is a look at how the White House, NASA and the Department of the Interior run their blogs and share content. White House: Blog Less, Empower More When you go to WhiteHouse.gov, their blog is featured prominently Read »

18F Reflects on Their Most Meaningful Projects in 2015

Dec 29, 2015 |

2015 was a big year for 18F. We almost doubled in size, worked with 28 different agency partners, and released products ranging from Design Method Cards to cloud.gov. Internally, we improved onboarding and our documentation by releasing guides on topics as diverse as content, accessibility, and creating good open source projects. To mark the end Read »

The Data Briefing: Air and Space Museum Launches New Mobile App into the Frontier of STEM Education

Dec 23, 2015 |

The Smithsonian Institution’s Air and Space Museum just released a new educational mobile app, Mobile Missions. From the website: “Find out if you are cut out for a career in aerospace with our free mobile app, Mobile Missions. Take our quiz to discover the best aerospace career for you. Explore objects from our collection related to Read »

Creating Connection with Instagram

Nov 10, 2015 |

I’ve been thinking a lot about Instagram lately. It’s pretty big, especially among the younger populations (AKA. Millennials). Actually, from what I can tell, it’s pretty big with lots of different age groups, genders, and ethnicities; and it’s growing every day. Full disclosure: I use Instagram in my personal Read »

#SocialGov Round Up 2015

Jun 8, 2015 |

The #SocialGov Community is coming up on three years of hard work and pushing the boundaries on using social tools across the federal government. I’d like to start this round up by taking a look at the event we hosted last year, State of the #SocialGov 2014: 2 Years of Smashing Silos + Elevating Citizen Read »

Social Video: Making Sense of the Facebook and YouTube Platforms

Jan 30, 2015 |

Updated: Added link to Twitter’s blog post on direct video uploads. Around the time that Tim Fullerton of the Department of Interior delivered his webcast to DigitalGov audiences about publishing video content to Facebook, we at the Broadcasting Board of Governors were comparing the differences in user behavior on the Facebook and YouTube video platforms Read »

Big in SocialGov in 2014: Services, Access and Participation

Dec 31, 2014 |

Social media for public service is a diverse field that uses platforms and data from both the private and public sectors to improve citizen services, make them easier to access and deliver them more cost effectively. It is not just public affairs or communications, but spreads into customer service, resource development and more. Many of Read »

Interior and USDA Talk Social Media Success

Dec 2, 2014 |

When it comes to implementing a social media strategy, determining how to measure success can be challenging. Yes, knowing how many followers and likes you have is beneficial. However, to really get valuable results from the trove of social Read »

Trends on Tuesday: What Are You Asking Your Phone?

Nov 25, 2014 |

What’s the weather like? When does the next movie start? What time does Target close? These are just a few questions that I may ask my phone on any given day. According to a recent Mobile Voice Study led by Google, I’m not the only having conversations with my phone. 55% of teens aged 13-18 use voice Read »

Getting to Work for the American People

Sep 25, 2014 |

Over the last 6 months, 18F has embarked on a mission to transform the way the U.S. Government builds and buys digital services. We’re currently working with more than half a dozen agencies to help them deliver on their missions in a design-centric, agile, open, and data-driven way. How do we say yes to a Read »

Preserving Fish and Wildlife Service History through Open Data Initiative

Aug 25, 2014 |

In the summer of 1914, Frederick M. Dille, manager at Fort Niobrara National Wildlife Refuge, observed: “The general conditions of affairs at Niobrara are favorable and good. The animals are thriving, the feed has been abundant, the fence is in good shape and Mr. Schultz has handled everything very satisfactory. […] The pheasants have done Read »

NPS.gov Use of Digital Analytics Program: Beyond the Numbers

Nov 6, 2013 |

The National Park Service website, NPS.gov, is home to sites for the parks, programs, and subject-related content about the places and ideas that we preserve and protect for the American people. With roughly a thousand content authors dispersed across the country, Read »

Office of Natural Resources Revenue – Usability Case Study

Oct 15, 2012 |

Any government product – whether used by millions or a very specific audience group – need to be as easy to use as possible. The Office of Natural Resources Revenue (ONRR) collects and dispenses revenue related to energy production on leased federal and American Indian lands. As a result, their audience has very definite information Read »

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