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Trends on Tuesday: 10 Tips for Mobile Live Streaming

Apr 14, 2015 |

Mobile video is starting to hit its second wave for both consumption and creation, and government agencies can prepare now to ride this new channel for mobile and social engagement. Fueled by mobile bandwidth and cellular stability steadily increasing and consumers’ comfort Read »

Multiple Languages, Single Platforms: the World Digital Library

Apr 9, 2015 |

Multilingual does not always mean multiple accounts or websites. Increasingly, multilingual content is delivered in an integrated way, with two (or more!) languages delivered on the same website, app, or social media platform. The World Digital Library (WDL) is one example of how multiple languages can be incorporated on single platforms. The WDL is a Read »

Sharing Social Media Strategies: The National Strategy for Trusted Identities in Cyberspace Program Office

Apr 3, 2015 |

Creating a tweet, posting a photo, or updating a status may take mere seconds. However, a well-thought-out social media strategy is needed for long-term success. In fact, the recently released U.S. Public Participation Playbook mentions strategy in its very first play: clearly define and communicate your objectives. Knowing what you hope to accomplish and how Read »

Improving How Social Media Informs Leadership and Public Initiatives

Mar 18, 2015 | ,

Like private sector organizations, U.S. public sector organizations have experienced shifts in how they use both the Internet and social media to interact with the public. The mid-1990s onwards saw an increase in the number of websites helping individual members of the public learn more about various public sector organizations and initiatives directly from Read »

Busting Myths and Building Partnerships: National Drug Facts Week

Mar 10, 2015 |

Myth-busting isn’t just for television. And through a multi-faceted, tech-savvy campaign based on strategic partnerships, one federal office has found a winning strategy for combating misinformation. National Drug Facts Week (NDFW) is a health awareness week for teenagers, with the goal of debunking Read »

The Content Corner: Catching a Wave

Mar 2, 2015 |

As we all continue to wrestle with the “content beast”, one effective method for generating ideas for content and fleshing out an editorial calendar is to look for trending events or even upcoming holidays. In the spirit of full disclosure, the idea behind this particular post was inspired by the back-to-back Valentine’s Day and Presidents’ Read »

Hear My Tweet: National Museum of American History’s #HearHistory Tweetup

Feb 23, 2015 |

DC was the Silicon Valley of the 1880’s. And Alexander Graham Bell? He was more than just a telephone man. His Volta Laboratory was the premier 19th century innovation center. The work of Bell and his contemporaries is the Read »

Great Customer Service in 140 Characters: #AskFAFSA Twitter Chats

Jan 5, 2015 |

As agencies strive for success in digital government, they often need to open their virtual doors and meet the public in new and evolving spaces. Federal Student Aid meets its audience in the 21st century public square at monthly #AskFAFSA sessions. During the live Read »

Interior and USDA Talk Social Media Success

Dec 2, 2014 |

When it comes to implementing a social media strategy, determining how to measure success can be challenging. Yes, knowing how many followers and likes you have is beneficial. However, to really get valuable results from the trove of social Read »

The Federal Register: Improving Visitors’ Search Experience on Agency Websites

Sep 24, 2014 |

The Office of the Federal Register’s mission “informs citizens of their rights and obligations, documents the actions of Federal agencies, and provides a forum for public participation in the democratic process.” As the winner of the Bright Idea Award, FederalRegister.gov is clear and easy to use, but most citizens rarely frequent it. More frequently they Read »

Sharing is Caring, Adding Social Media Accounts to Search

Sep 5, 2014 |

Content is no longer limited to your .gov website. Social media accounts also contain a treasure trove of information relevant to your site’s visitors. Keeping that in mind, DigitalGov Search has worked to bring all your content, wherever it is, to your search results. Finding Read »

Why @congressedits Matters for Your Agency

Jul 30, 2014 |

If you haven’t heard about @congressedits yet, it’s a Twitter bot that was recently created to tweet out every anonymous edit made to Wikipedia from Congressional IP addresses. So, anyone editing articles on Wikipedia without logging in, and doing this while on Congressional Internet access, will have those changes tweeted (like this). Some of these Read »

Is It Tweet-Worthy?

Jun 30, 2014 |

The Web now contains over 1.51 billion pages of content, according to WorldWideWebSize.com. That’s a lot of reading material, and a lot of content competing with yours for attention. People won’t waste time (even a few seconds) on an article that doesn’t matter to them in some way—not when there are so many other interesting Read »

Why We Turned Off Comments on the USA.gov Blog

May 29, 2014 |

On Friday, we made a big change over on the USA.gov blog—we turned off the ability for people to comment on our posts. Now before you all start looking at me like I have five heads and wondering what Koolaid I’m drinking, let me explain our reasoning. We’ve had comments on blog.usa.gov since it launched Read »

Trends on Tuesday: Apps Dominate Mobile Web Usage

May 13, 2014 |

“There’s an app for that.” New data from app analytics provider Flurry on mobile app usage reveals that smartphone users are taking this trademarked slogan to heart. Of the 2 hours and 42 minutes per day that a typical user is on a mobile device, mobile app usage accounts for 2 hours and 19 minutes Read »