Peace Corps

Making Customer Satisfaction Data Actionable at the Peace Corps

Jan 30, 2018 |

Learn how measuring customer experience helped inform and guide website development at Peace Corps Read »

Making Customer Satisfaction Data Actionable at the Peace Corps

Webinar Recap: Snaps and Stripes—Sharing Public Service Stories with Snapchat

Sep 27, 2016 |

What does Snapchat, the disappearing message-and-video platform most used by teenagers, have to do with government outreach and communications programs? Well, Snapchat has quickly become an incredibly effective digital storytelling medium, and content creators across multiple government agencies have adopted it as an important part of their programs. A recent New York Times article described Read »

Touring Top Colleges with the Peace Corps

Feb 24, 2016 |

I wanted to share our first dabble with data storytelling, a visualization supporting the Peace Corps Top Colleges initiative led by our awesome press team. Our goal was to enhance and expand the experience of the Top Colleges campaign and use of the data beyond the usual suspects like infographics, and other assets to show Read »

How to Manage Multimedia Assets: What Peace Corps Is Doing to Grow Its Photo and Video Archives

Dec 4, 2015 |

When Alex Snyder started working at Peace Corps a few years ago, he had an opportunity to explore a new platform for housing their digital assets. As a professional photographer himself, he saw the value in focusing on visual elements and making those more accessible. He focused on making the library about photos, video and Read »

#SomosSocial: 5 Keys for Government to Reach Hispanics Through Social Media

Nov 5, 2015 | , , ,

Hispanics are one of fastest growing demographics in the U.S. But like any demographic, there are important nuances to consider when connecting with this audience. Insight into your audience’s motivations, behavior and preferences is key for anyone trying to engage with the public. We know every day that more and more Hispanics are on social Read »

Optimizing Social at Peace Corps: Not a Zero-Sum Game

Oct 2, 2015 |

At the Peace Corps, we continually try to find new ways to test, measure and optimize our marketing and communications initiatives. Recently, we embarked on a project to design a framework to test and optimize content on the social media platforms we use to engage our stakeholders. This process required us to reboot our expectations in terms of Read »

Taking a Data-Driven Approach to Digital Marketing at the Peace Corps

Aug 5, 2015 |

What exactly does being “data-driven” mean for digital marketing and communications practitioners in the federal government? It is easy to be awed by the new shiny platforms and services that promise to change how things are done in government. Fundamentally, though, it is thinking about analytics not just from a descriptive mindset but one of Read »

Are FAQs Still Relevant?

Apr 27, 2015 |

Users have questions. Your content and website navigation can help them find answers, or potentially cause frustration. One tool for answering questions is up for debate: are FAQ sections still relevant in 2015, or are they a relic of bygone days? Nielsen Norman Group recently published two articles arguing for the continued use and usefulness Read »

Sharing the Essentials of Animated Gifs for Public Services

Apr 24, 2015 |

[youtube=http://www.youtube.com/watch?v=ohmyOKPSGPg&w=600] Animated gifs are increasingly found throughout the digital experience of today’s users. They offer a dynamic presentation of information in a format that can be both more performance-effective and cost-effective than standard video or images, making them valuable for federal teams looking to bring their programs to the modern digital space and improve customer Read »

Big in SocialGov in 2014: Services, Access and Participation

Dec 31, 2014 |

Social media for public service is a diverse field that uses platforms and data from both the private and public sectors to improve citizen services, make them easier to access and deliver them more cost effectively. It is not just public affairs or communications, but spreads into customer service, resource development and more. Many of Read »

With Every Tool Possible: Supporting Humanitarian Aid Efforts Through Crowdsourced Mapping

Dec 17, 2014 |

Fighting malaria in Botswana with a group of high school students in D.C. Contributing to the Ebola response from the West Bank. These scenarios may not fit the typical image of humanitarian aid efforts, but technology has transformed the possibilities for public participation in international development. Crowdsourced mapping projects have Read »

2nd U.S. Public Participation Playbook Draft Responds to Public Contributions

Dec 8, 2014 |

The new second draft of the U.S. Public Participation Playbook incorporates changes that were proposed from nearly 100 suggestions submitted after the first week of public comment, with more improvements to come. We still need your contributions Read »

The API Briefing: Test Your JSON Reading Skills with the Peace Corps Countries and Regions API

Dec 3, 2014 |

The Peace Corps just released a new dataset that lists all of the countries and regions Peace Corps volunteers serve. The API is RESTful and uses the JSON format. You have read in earlier columns about the different data formats for APIs and how to read the data presented by an API. As a refresher, Read »

Keeping Peace Corps Volunteers Healthy, One Text at a Time

Nov 3, 2014 | ,

Today, refilling your medicine cabinet with bandages and over the counter medicine from your local drugstore may seem like a trivial task, but for Peace Corps volunteers working in remote villages around the world, this task can be much more challenging. As we take steps to forge a 21st century Read »

Getting to Work for the American People

Sep 25, 2014 |

Over the last 6 months, 18F has embarked on a mission to transform the way the U.S. Government builds and buys digital services. We’re currently working with more than half a dozen agencies to help them deliver on their missions in a design-centric, agile, open, and data-driven way. How do we say yes to a Read »