What Makes a Native App Successful? There are over 200 native applications in the federal government with various download numbers. Are the ones with the most downloads the most successful? Is the one with fewer users who are more engaged more successful? It depends on what you are trying to accomplish. David Cooper, the Mobile Application Development Lead with the National Center for Telehealth and Technology (T2) and member of the MobileGov Community of Practice, said during a recent DigitalGov University (DGU) webinar, that while vanity metrics such as page views for websites and downloads for apps make you feel good, they don’t tell you anything about how users like your app or site.
National Center For Telehealth And Technology
DigitalGov’s theme this month is mobile moments, which explores the impact of mobile applications in the federal government. For this post, I am examining the more than 300 mobile apps created by the federal government. An updated list of federal mobile apps is on USA.gov. According to the list, 73 federal organizations have released mobile apps on a wide variety of topics. The National Oceanic and Atmospheric Administration has the most mobile apps with 31 releases.
Seven million dollars is a big price tag. That is the amount Forbes predicts organizations will spend on analytics-related initiatives in 2015, according to a recent report. While government agencies may not have big budgets for data analysis, we do have tons of data—survey data, usability data, campaign data—that should be leveraged to drive decisions. This idea was the subject of a panel discussion during the second annual DigitalGov Citizen Services Summit, held in May.
The Great Federal Mobile Product Hunt is off to the races in both English and Spanish with David Cooper in the lead at 12 #lostapps from the National Center for Telehealth and Technology, Department of Veterans Affairs in a close second with 10, and Elizabeth Perez of Substance Abuse and Mental Health Services Administration rounding out the leaderboard at Day 50. Thanks to all who have contributed in locating or updating the Directory including SAMSHA, Broadcasting Board of Governors, United States Coast Guard, Occupational Safety and Health Administration, and Small Business Administration.