Customer Experience

Emma: Friendly Presence and Innovative USCIS Resource Available 24/7

Sep 1, 2016 | ,

We are working hard to serve you and continue to make improvements to Emma, our Spanish-speaking Interactive Virtual Assistant. Help us improve Emma’s knowledge by continuing to ask your immigration-related questions on USCIS.gov/es from any device. This blog will help you understand a little bit more about how Emma works and how you can help Read »

Creative Usability Test Methods—or My Brief Career as a Robot Voice

Aug 31, 2016 |

When you want to do a usability test, sometimes you have to step out of your comfort zone and get creative to get the job done. That’s just what happened to us. We’re well practiced at usability testing at USAGov—in person, remote, hallway tests, first-click tests—all of these things we manage without blinking an eye. Read »

Did We Do a Good Job? The Answer Is in Customers’ Business Outcomes

Aug 12, 2016 |

Earlier this week, I shared with my colleagues at EXIM the results of our 2016 export credit insurance customer survey. This is the third consecutive year that our largest customer segment has been asked to share their feedback with us. We appreciate knowing, through our customers’ eyes, how we are doing on our agency’s strategic Read »

CSAT, NPS, and CES: 3 Easy Ways to Measure Customer Experience (CX)

Aug 5, 2016 |

Have you ever wondered how to measure a customer’s experience? I’ve thought about it, specifically about how to measure the experience with services from government agencies. This is a complex topic because government services can be vastly different from each other. These services range from: issuing fishing and hunting permits, social security benefits, unemployment insurance, Read »

What’s All The Fuss Around Customer Experience?

Jul 29, 2016 |

Have you been hearing the terms “Customer Experience” or “CX” a lot lately? Maybe you’re wondering how they relate to customer service, or maybe you want to learn more about CX and how it can help your customers. Whether you directly interact with customers, support front line employees, or manage program operations, your work has Read »

The Data Briefing: Mobile Apps, Responsive Web Sites, and the “Mobile Moment”

Jul 13, 2016 |

The debate between responsive websites and mobile apps took a decisive turn this week when the United Kingdom’s Digital Service (UKDS) banned the creation of mobile apps. In an interview with GovInsider, the founder of UKDS, Ben Terrett, explained that mobile apps were too expensive to build and maintain. Responsive websites were easier to build Read »

The Data Briefing: I, For One, Welcome Our New Chatbot Blockchain Digital Autonomous Organizations

Jul 6, 2016 |

It is at the intersections of fields where you find the most fascinating and innovative concepts. Recently, a conference on “Open Human Resources and the Cognitive Era” explored the use of chatbots and blockchain technologies in human resources. Human Resources (HR) is quietly undergoing a revolution as many HR practitioners are transforming HR by using Read »

Our CX Recipe for Success: Complete with Ingredient List and Substitutions!

May 31, 2016 |

If you were to spend any time with me in the kitchen, you would often find me searching out substitutions for ingredients that I don’t have on hand or have to drive 100 miles to find. I don’t want to abandon the recipe, so I substitute instead. I find that in the world of internal Read »

The Content Corner: Is Scheduling Social Media Posts Truly Social?

May 23, 2016 |

Good communicators are always…well…evaluating the way they communicate. As we think of the “customer experience,” it is key to constantly consider your methods for engaging with your audience. Just as the platforms themselves continue to change to keep their audience, continuing to refine our ways of sending messages will assure that you don’t get left Read »

Kids.Gov Reenvisioned

May 23, 2016 |

At USAGov, we always put our customers first. In the wake of our rebranding efforts, our desire to create a positive user experience across the organization has pushed us to turn a scrutinous eye toward Kids.gov — a site focused on providing information and resources to parents, teachers, and kids. In a cross-organizational effort, individuals Read »

Improving Internal Communications: Best Practices

May 20, 2016 |

Customers are not the only group with whom we need to effectively communicate as we work to improve our quality of service. Effective communication between employees and leadership is critical to improving the customer experience. Front line employees interact with the public on a regular basis, and if employees do not have the information they Read »

Customer Experience Performance Metrics: Two Sides to Every Story

May 16, 2016 |

Performance metrics, targets and public reporting are not new in government; however, customer-oriented metrics have been underutilized and under-reported publicly for a long time. Today, as the principles of customer experience as a management discipline gain momentum across the federal government, there is an opportunity to use data to tell more of the story where Read »

Help Customer Experience Drive Change at Your Agency

May 10, 2016 |

With the recent launch of the Core Federal Services Council—which seeks to improve the customer experience for core federal programs by ensuring use of customer feedback data and identifying strategies—building on the Feedback USA pilot, the Federal Front Door and other customer experience initiatives, 2016 may in fact be the Year of the Customer. But, Read »

The Data Briefing: Chatbots and the Rise of Conversational Commerce and Citizen Experience

Apr 20, 2016 |

Ten months ago, I wrote about the rise of the post-app world in which mobile personal assistants would do the work of five to 10 apps combined. These mobile personal assistants, now known as chatbots, would work through conversational interfaces (voice and instant messaging, for example). The idea is to build more natural interfaces for people Read »

Creating a Culture of Engagement – Webinar Recap

Mar 18, 2016 | ,

Employee engagement, evidenced by displays of dedication, persistence, effort and overall attachment to organization and mission, is a key factor in business success, but it can be a struggle for government organizations. Organizational leaders seeking to cultivate a culture of engagement need tangible examples of how to successfully move the needle in a positive direction. Read »

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